Anchit Malhotra https://anchitmalhotra.com Anchit Malhotra — essayist, brand strategist, bondservant of Shiva. I run an AI marketing studio to fund my plot to destroy fear, uncertainty and doubt in the creator economy. Essays on marketing, money, and the mind. A compass for the confused https://anchitmalhotra.com/essays/a-compass-for-the-confused https://anchitmalhotra.com/essays/a-compass-for-the-confused Fri, 26 Jun 2026 00:00:00 GMT 4 ancient coordinates to unparalyze yourself and recalibrate You can't have a 4-year plan when Karen has a 4-week plan https://anchitmalhotra.com/essays/you-cant-have-a-4-year-plan https://anchitmalhotra.com/essays/you-cant-have-a-4-year-plan Thu, 11 Jun 2026 00:00:00 GMT On time preference and toadies Why I can't pick a niche https://anchitmalhotra.com/essays/why-i-cant-pick-a-niche https://anchitmalhotra.com/essays/why-i-cant-pick-a-niche Tue, 02 Jun 2026 00:00:00 GMT And why I choose to die a blissful failure